Aaron McCracken
owner of Aaron McCracken Photography
starting out in local newspapers story telling is in my dna.
Learning "in the field" gave me a resilience and persistence to get the job done. No faff, this is a serious business and people are relying on you to get on with it.
I quickly learned that Photography is about people as much as it is about equipment or technique.
I later joined Harrison Photography, Belfast's leading PR and commercial photographic agency. This gave me the experience in working with top tier business, Government and PR clients, providing an unrivalled service in speed and efficiency. This was the main reason we were trusted to capture some of the most significant events in Northern Ireland.
I have taken this forward into my own business and I to continue and develop an ethos of high quality images delivered on time and on budget. Straight forward pricing with up front costs and no nasty surprises
Relationships with clients are ultimately much more important than a quick profit. When you work with clients for 5, 10 or 20+ years integrity and reliability are as important as creativity